DCwords

Lead-Gen Email: Livewire. LiveWire Solutions, a real estate industry innovator needed a direct and engaging email to introduce their SaaS lead generation software. This B2B email was sent immediately after a sales-oriented "Welcome" email to on-site sign-ups. It gets to the point fast in a casual tone, hits on key benefits, and incorporates soft-sell techniques to grab their interest and get clicks from busy real estate professionals.